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Make smarter decisions with over 20 years of Pipl data and more than 1 trillion shopper behavior signals.
Pipl Trust delivers calibrated risk scores that improve approval performance without increasing fraud exposure.
Pipl Search delivers raw identity attributes and relationships into the systems your team already owns, without introducing external scoring logic.
Pipl Elements is modular phone and email intelligence, powered by our large risk model and built on more than 20 years of identity data.
With millions of new signups every month, this global social platform was over-challenging good users and under-catching risky ones. Calibrated Trust Scores nearly doubled fraud recall at top precision and flagged 40% of risky registrations the native model missed.
A mature fraud stack still wasn’t enough. Review costs were climbing, approvals had stalled, and new threats kept slipping through. In under four months with Pipl Trust, this consumer brand cut chargebacks by 3 BPS, dropped manual reviews 27%, and lifted model performance 35%.
For this travel booking platform, fraud was hiding inside third-party processors and high-value international bookings. Pipl held a ROC-AUC of 0.87 even with messy, fragmented data, catching fraud earlier and clearing credible travelers faster.
This retailer’s legacy rules engine couldn’t be touched without breaking downstream workflows. Pipl slotted in as a scoring layer and delivered an estimated $2.3M in chargeback reduction and 15.3% fewer manual reviews, without rewriting a single rule.
This marketplace was stuck choosing between strict rules and lost revenue. Pipl’s Trust Score cut chargebacks from 12% to 4%, dropped manual reviews from 9% to 3.5%, and lifted approvals 19.4 percentage points at the same fraud threshold.
See how Pipl helps enterprise teams sharpen fraud and risk decisions across the customer journey. Talk with us about your portfolio, or explore what sets Pipl apart.